What’s the Reason Behind the Traditional Gender Colours for Kids?

Posted on 09/05/2021 by Room to Grow
Babies, Room to Grow

What's the reason behind traditional gender colours

To discover the reason behind the traditional gender colours for kids, one must explore when pink first became a colour designating girls, and blue was the preferred colour for boys. A look at the history of children’s clothing provides some interesting insight.


In the 1800s, infant boys and girls both wore white dresses. It was not until studies into infant development disclosed the importance of crawling that children’s clothes began to provide freedom of movement.

According to the Smithsonian, “The march toward gender-specific clothes was neither linear nor rapid. Pink and blue arrived, along with other pastels, as colours for babies in the mid-19th century, yet the two colours were not promoted as gender signifiers until just before World War I—and even then, it took time for popular culture to sort things out.”

The following timeline provides some clues to the development of gender-specific clothing colours:

Ultimately, there is not one simple, definitive answer to the gender colour question. Factors which may have influenced gender colours for kids include, but are not limited to, the following:

Although we may never know the true origin of pink for girls and blue for boys, it appears to come from both cultural and biological factors. Today, parents have many options from which to choose when picking colours for their kids. If you truly enjoy the traditional pinks and blues, go for it! However, if you enjoy expressing your individuality and that of your kids, pick any colour you both love.



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